THE BXG WORLD CRAFTING BESPOKE BEAUTY EXPERIENCES
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HOUSE
BRANDS
Apeiro
HOUSE
BRANDS
VIP Extra
HOUSE
BRANDS
The Mineral Boutique
HOUSE
BRANDS
The Mineral Boutique Spa
HOUSE
BRANDS
24 Auro
HOUSE
BRANDS
Telosin
HOUSE
BRANDS
A80 Paris

BXG GROUP
15
brands
200
point of sale
18
webshop
500
employees
Bxg group has emerged as a leader in beauty brand development, retail, and online.
In the Spotlight with Vogue Hong Kong
TMB at Vogue Hong Kong – April Issue
HOLISTIC BLISS: INSIDE VOGUE HONG KONG'S APRIL FEATURE ON THE MINERAL BOUTIQUE
Vogue Hong Kong – March Issue
Industry Recognition at Vogue Hong Kong Beauty Awards 2026
Mid-Autumn Festival 2026
BXG celebrated the Mid-Autumn Festival across Hong Kong and Macau, bringing the festive spirit to customers through thoughtful gifting and meaningful connections. Mooncake gifts were shared across our stores, while personalized invitations welcomed selected VIP EXTRA members back to our Hong Kong locations. Rooted in the tradition of appreciation and togetherness, the initiative offered customers a personal moment of celebration, reinforcing the relationships, trust, and sense of belonging that make every BXG experience special.
Premier Reopens at Times Square LOG-ON
Premier welcomed customers back to its newly renovated space at Times Square LOG-ON in Hong Kong. Featuring a refreshed retail environment, the reopening brings a renewed sense of elegance to the brand’s signature mineral-based skincare experience, inviting customers to rediscover Premier’s products in a modern, elevated setting.
Telosin Pop-Up at Fashion Walk
Telosin brought its innovative beauty technology to Fashion Walk with a dedicated pop-up experience in Hong Kong. The temporary space invited customers to discover the brand’s advanced beauty devices, explore its approach to modern skincare, and experience the innovation behind Telosin firsthand.
Gratiae Reopens at The Venetian Macao
Gratiae welcomed customers back to its newly renovated boutique at The Venetian Macao. The refreshed retail space introduces an elevated shopping environment, inviting visitors to rediscover the brand’s signature skincare collections and enjoy a refined, personalized beauty experience.
The Dual Transformation
One unforgettable evening marked the arrival of Y Pro Red, Y Pro Blue, and the Lumiactive Collection. Hosted at WTC Mall, the launch welcomed celebrities, media, influencers, opinion leaders, and industry tastemakers, with Ian Chan, Linda Chung, Karim Rashid, and Dr. Harvey joining Telosin to celebrate the brand's biggest LED innovation yet.
TELOSIN
THE MINERAL BOUTIQUE
Life At BXG
Open Roles