BXG took to the water for a full-day celebration, transforming the boat into a vibrant floating venue filled with energy, music, and connection. From sunrise to sunset, the experience blended relaxation with high-energy moments. The event celebrated Mega Sales Sprint winners and marked a special birthday for Chief Sales Officer Shlomi Eliraz, bringing teams together for a day of appreciation, celebration, and shared success.
The Mineral Boutique celebrated the opening of its new flagship at YOHO Mall II, introducing a curated multi-brand destination for advanced, mineral-based skincare. Featuring Telosin, Apeiro, Mimi Luzon, and the TMB Collection, Reflecting BXG’s vision of modern beauty and elevated retail experiences.
Telosin expands into body innovation with the launch of Body Sculpt Classic and Body Sculpt Advance, now available at A Stores. Designed to redefine body contouring, the devices combine EMS, infrared, vibration, and ICE cooling technologies for visible, high-performance results. Paired with the Firm & Tone Activating Body Gel, the system enhances firmness, smoothness, and overall silhouette, delivering a new standard in body care without downtime.
BXG strengthens its presence in Hong Kong with two new openings of The Mineral Boutique at YOHO Mall II, introducing both a flagship store and a dedicated kiosk concept. Together, they bring advanced mineral-based skincare and curated beauty experiences to a wider audience.
Telosin introduces the Y Pro Blue and Y Pro Red, now available in stores, marking a new era in light-based skincare. Combining NASA-inspired technology with iconic design by Karim Rashid, the devices bring clinical precision into a refined, at-home experience. Working across both surface and structural layers of the skin, Y Pro Blue targets clarity and balance, while Y Pro Red supports collagen renewal and firmness, together redefining modern beauty through performance, design, and innovation.
BXG proudly supported The Kindness Gala 2025 at Regent Hong Kong, a meaningful evening dedicated to supporting the homeless community. The event brought together leaders, partners, and changemakers in a shared commitment to compassion and impact. More than a gala, it reflected BXG’s belief in using its platform to create meaningful connections and contribute to causes that make a real difference.
The BXG family came together for an unforgettable evening at Trilogy Rooftop in Hong Kong, where music, conversation, and energy set the tone for the night. More than a gathering, it was a moment of connection, celebrating the people behind BXG in a vibrant, relaxed atmosphere.
After an extended period of research and development, Apeiro introduces three new performance-driven collections, marking a new chapter in luxury skincare. Blending advanced science with sensorial experience, the launch reinforces Apeiro’s position as a leader in modern treatment rituals. The debut includes the Boostox Collection for lifting and contouring, the Transformation Collection for renewal and skin restructuring, and the Diver Collection for hydration and resilience, each redefining results through innovation, precision, and design.
BXG’s annual Halloween celebration has become a signature tradition, bringing teams together for a night of creativity, energy, and unforgettable moments. Held in Macau, the event transformed into a vibrant showcase of costumes, music, and shared experience. More than a party, it reflects the spirit of BXG, where creativity, culture, and community come together to celebrate the people behind the brand.
Telosin unveiled the X and X Red Edition in a high-impact launch across Hong Kong, transforming SOGO Causeway Bay and Festival Walk into immersive LED destinations. The event brought together celebrities and leading voices from the region’s fashion and beauty scene, including Priscilla Wong, Hubert Wu, and supermodel Angie Ng. Guests experienced the devices through hands-on demos and personalized consultations, discovering Telosin’s vision of light-based skincare where innovation, science, and design converge. More than a launch, it was a defining moment for the brand, positioning Telosin at the forefront of next-generation beauty.